
Edwin T
crn
Compétences

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Expérience professionnelle
Senior Workflow Engineer & Enterprise Integration Architect
WordDive
Dec 2025 - Present • 6 mos
Pipedrive & WordPress Revenue Funnels: Built automated pipelines connecting Facebook Ads and WordPress landing pages directly to Pipedrive, utilizing Formstack and Make to orchestrate seamless Lead Management. HubSpot & Squarespace Marketing Systems: Engineered high-velocity growth setups linking Google Ads and Squarespace forms to HubSpot CRM, optimizing data capture via Zapier Automation and Typeform. Fintech & Accounting Reconciliation: Automated the entire billing ecosystem by connecting PayPal and Stripe payments to QuickBooks and Xero, ensuring instant invoicing and real-time ledger updates. Omnichannel Messaging & Conversational AI: Integrated WhatsApp business loops and Slack channels with ChatGPT and OpenAI API frameworks, deploying responsive AI Chatbot models for automated scheduling via Calendly and Acuity Scheduling. Document & E-Signature Automation: Designed secure, legal document workflows connecting Airtable and Notion databases to DocuSign and HelloSign, automating contract generation and tracking across the Sales Pipeline. Advanced Lead Nurturing Pipelines: Structured complex audience segmentation and behavioral email journeys within ActiveCampaign and Klaviyo, driving high retention through targeted Data Synchronization. Database & Workflow Optimization: Programmed complex relational databases in Airtable and Notion, using Custom Webhooks and API