Akif

Facebook Marketing Expert | Colgate

Colgate • Freelance

Jun 2024 - Present • 1 yr 11 mos

I worked as a Facebook Marketing Expert for colgate, where I managed and optimized high-performing ad campaigns focused on driving consistent sales and customer growth. I developed data-driven strategies and executed campaigns that aligned perfectly with the brand’s voice while attracting the right audience. My responsibilities included advanced audience targeting, campaign structuring, and creating engaging ad creatives that captured attention and increased conversions. I ensured each campaign was carefully planned to deliver strong performance and measurable results. I continuously monitored key metrics, performed A B testing, and optimized campaigns to improve efficiency and maximize return on investment. By scaling winning ads and refining underperforming ones, I maintained steady growth and strong campaign stability. Through a combination of creativity and analytical thinking, I contributed to building a powerful online presence and consistent revenue growth. My focus remained on delivering impactful results while maintaining high standards of performance and professionalism.

Facebook & Instagram Ads | MyFitnessPal

MyFitnessPal • Freelance

Nov 2023 - Present • 2 yrs 6 mos

I worked on Facebook and Instagram Ads for MyFitnessPal, where I planned and managed performance-driven campaigns to increase app installs and user engagement. I focused on creating targeted strategies that connected with the right audience and delivered consistent, measurable growth. My role involved audience research, campaign structuring, and developing engaging ad creatives that aligned with the brand’s message and goals. I ensured every campaign was optimized to capture attention, improve click-through rates, and drive quality conversions. I continuously tracked performance, conducted A B testing, and refined campaigns to maximize efficiency and return on investment. By scaling successful ads and optimizing underperforming ones, I maintained strong campaign performance and steady growth. Through a balance of creativity and data analysis, I helped strengthen the brand’s digital presence and achieve reliable results. My focus remained on delivering high-quality campaigns with consistent performance and long-term impact.