a
alexsavs

Alex S

@alexsavs

Measurement Strategist

États-Unis
Anglais
Certaines informations sont présentées en anglais.
À propos de moi
U.S. Based - Experienced analyst and marketer, strategizing on data-driven decisions in the media industry. Recently promoted to full-time Dad, applying time management and real-time strategy skills into every day life, even outside of the business world.... Plus d’infos

Compétences

a
alexsavs
Alex S
hors ligne • 
Temps de réponse moyen de 1 heure

Voir mes services

Saisie de données
I will provide data entry and coaching on excel formulas
De20 $US / projetPlus de détails

Expérience professionnelle

Publicis_Sapient

Measurement Strategist

Publicis Sapient • Temps plein

Apr 2022 - Present • 4 yrs 2 mos

Measurement Account Director - Project managing several verticals to facilitate the delivery of data dashboards for household brand name clients. EXAMPLE: Organizing tasks, timelines, and outcomes across internal technical and commercial organizations to ensure on-time and accurate delivery of high-priority data for downstream decision making. Measurement Strategist - Collaborating with brand stakeholders on how to use cross-screen attribution-level data to drive key decisions about media budget and marketing strategy. EXAMPLE: Holding strategy sessions with external media planners at client companies to determine how their latest marketing campaign contributed to consumer sales, and how the data can inform optimizations for future campaigns.

Nielsen

Nielsen

Temps plein • 8 mos

Research Analyst

Jun 2018 - Dec 2018 • 6 mos

Research Analyst at Nielsen

TV Brand Effect Intern

Jun 2017 - Aug 2017 • 2 mos

TV Brand Effect Intern at Nielsen