Azeez Sodik

Klaviyo Email Marketing & Automation Specialist

Ecommerce • Freelance

Jan 2026 - Present • 4 mos

I specialize in designing and optimizing high-converting Klaviyo email marketing flows for Shopify stores. My focus is on building automated systems that increase customer retention, boost repeat purchases, and improve overall email revenue performance. I have worked with multiple e-commerce brands across different niches, helping them set up and refine essential email flows such as welcome series, abandoned cart recovery, browse abandonment, post-purchase follow-ups, and win-back campaigns. Each flow is carefully structured with persuasive copy layout, clean design, segmentation strategy, and conversion-driven logic. My approach is data-driven and focused on performance improvement. I ensure proper audience segmentation so customers receive personalized and relevant messaging that increases open rates and click-through rates. I also optimize email timing, structure, and content hierarchy to improve engagement and maximize sales opportunities. I have successfully created seasonal and promotional campaigns for major sales events such as Black Friday, Cyber Monday, Halloween, and holiday seasons. These campaigns are designed to drive urgency, improve conversions, and enhance brand visibility during high-traffic periods. In addition to flow setup, I also provide optimization services, improving underperforming email sequences by restructuring design, improving copy flow, and refining call-to-action placement. My goal is always to turn email marketing into a consistent revenue-generating system for every client.

Email & Digital Marketing Designer (Banners, Flyers & Ads)

Ecommerce PPC Management Manchester • Freelance

Apr 2025 - Nov 2025 • 7 mos

I design high-impact marketing creatives for e-commerce brands, focusing on email templates, promotional banners, digital flyers, and social media ad creatives that drive attention and increase sales. My work includes designing visually compelling Black Friday coupons, seasonal email templates, Halloween campaigns, Cyber Monday promotions, and high-converting sales banners tailored for Shopify stores and online businesses. Each design is created with a strong focus on clarity, brand identity, and conversion psychology. I understand how design directly impacts customer behavior, so I ensure every visual element supports engagement and encourages action. From typography and color selection to layout hierarchy and call-to-action placement, every detail is optimized for performance across email and digital platforms. I also create mobile-responsive email designs that maintain visual consistency across devices and improve user experience. My designs are structured to guide customers smoothly through the message, increasing click-through rates and campaign effectiveness. In addition to campaign assets, I also design promotional materials for product launches, discount announcements, and seasonal sales events. My goal is to help brands stand out in crowded inboxes and competitive advertising spaces with clean, professional, and conversion-focused visuals.