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Bill Potter
@billpotter72
Email Deliverability Specialist
Royaume-Uni
Anglais
À propos de moi
I run cold email for my own brokerages, so I've dealt with blocked accounts, spam-folder placement, and broken DNS setups firsthand.
Recently took a client domain from a SpamAssassin score of 9.6 (spam, ~33% inbox rate) to -0.1 (clean) by fixing one overlooked DNS issue.
I check SPF, DKIM, DMARC, blacklists, and real inbox placement across Gmail and Outlook, then give you a plain-English report — and fix it for you if you want it fully handled.
30 years of technical delivery experience in UK financial services.
Compétences
Bill Potter
hors ligne •
Voir mes services
Gestion des e-mails
I will audit and fix your email deliverability and spam issues
Expérience professionnelle
Founder / Technical Lead
Self Employed • Indépendant
Jun 2025 - Present • 1 yr 3 mos
Created email outreach and technical infrastructure for a UK business finance brokerage — including DNS/authentication setup, deliverability troubleshooting, and lead-generation systems built in Python. Recently resolved a live spam-filtering issue, taking a sending domain from a 9.6 SpamAssassin score to -0.1.
Senior Technical Delivery Manager / IT Consultant
Self employed / Freelance • Indépendant
Aug 2000 - Jun 2025 • 24 yrs 10 mos
Delivered technical and infrastructure projects across UK financial services, including cloud migration and compliance systems, before moving to create my own brokerage and specialising in outreach work.
