
Blossom
Building Klaviyo Email Systems That Turn Browsers Into Repeat Buyers
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Expérience professionnelle
Email Marketing & Automation Specialist
CreativeBrandDesign • Freelance
Feb 2026 - Present • 7 mos
I help businesses build effective email marketing systems that strengthen customer relationships, increase engagement, and support consistent sales. My experience includes creating strategic email campaigns, designing professional email templates, developing automated customer journeys, and optimizing email content for different stages of the customer lifecycle. I work with platforms such as Klaviyo, Behiiv, and other email marketing tools to create campaigns and automated flows including welcome series, abandoned cart, browse abandonment, post-purchase, promotional, and win-back emails. I also develop responsive email layouts that maintain a professional brand identity across devices. My approach combines visual design, persuasive messaging, audience segmentation, automation, and conversion-focused strategy to create email experiences that are not only visually appealing but also built around clear marketing objectives. From campaign creation to customer retention, I help ecommerce and growing brands turn their email lists into a valuable marketing channel.