Abraham

Automations and Email marketing

Upwork • Freelance

Mar 2024 - Present • 2 yrs 4 mos

As an Upwork freelancer, I partnered with startups, eCommerce brands, marketing agencies, coaches, and service-based businesses to design, implement, and optimize digital systems that improve efficiency, customer engagement, and revenue growth. My work focused on CRM implementation, marketing automation, workflow optimization, and business process automation using industry-leading platforms such as GoHighLevel (GHL), Airtable, Make.com, Zapier, n8n, Klaviyo, Shopify, HubSpot, and Mailchimp. I successfully built and customized GoHighLevel CRM accounts, sales funnels, websites, landing pages, membership portals, calendars, pipelines, forms, surveys, automation workflows, AI Voice Agents, email marketing campaigns, SMS marketing, appointment booking systems, and lead nurturing sequences. I also integrated third-party applications using APIs, webhooks, and automation platforms to eliminate repetitive tasks and create seamless business operations. For eCommerce businesses, I developed high-converting Klaviyo email marketing strategies, including Welcome Series, Abandoned Cart, Browse Abandonment, Post-Purchase, Win-Back, Customer Retention, and Promotional Campaigns. I integrated Shopify stores with Klaviyo and other marketing tools to improve customer segmentation, personalization, and lifecycle marketing while increasing sales and customer retention. My experience also includes Airtable database design, custom dashboards, inventory management systems, CRM databases, project management solutions, and workflow automation. Using Make, Zapier, and n8n, I created automated processes that synchronized data across multiple platforms, generated reports, managed customer records, automated notifications, and streamlined business operations with minimal manual intervention. Throughout my freelance career, I maintained clear communication, delivered projects on schedule, and built long-term relationships by providing reliable, scalable, and results-driven automation solution.