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chris_nasc

Christian N

@chris_nasc

CRM IA Specialist

Brésil
Portugais, Anglais
Certaines informations sont présentées en anglais.
À propos de moi
I am a CRM and Automation Specialist focused on Salesforce Marketing Cloud. I help businesses increase engagement, conversion, and retention by building automated customer journeys and smart segmentation strategies. I hold two Salesforce certifications (Email Specialist and Marketing Cloud Administrator) and have hands-on experience with automation, integrations, lifecycle strategies, and AI applied to CRM, including personalization and campaign optimization.... Plus d’infos

Compétences

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chris_nasc
Christian N
hors ligne • 
Temps de réponse moyen de 1 heure

Voir mes services

Automatisation des e-mails
I will build CRM automation and journey in marketing cloud
Développement de l'audience
I will create CRM segmentation and automation in marketing cloud

Expérience professionnelle

Bank_of Brazil

CRM, AI & Martech Specialist

Bank of Brazil

Aug 2025 - Present9 mos

CRM, AI and Martech Specialist at PicPay, acting as a technical reference and leading strategic projects focused on automation, personalization, and efficiency. Led the development of an AI-powered CRM agent to automate operational and analytical tasks at scale, as well as generative AI solutions (RAG) integrated via API. Experience with Salesforce Marketing Cloud (Agentforce and Personalization), building scalable automations, integrations, and data-driven CRM strategies.