FALL 2025

Fiverr’s 12th Annual Business Trends Index

Fiverr’s 12th Annual Business Trends Index

Fiverr’s Business Trends Index analyzes data from millions of searches across the platform to uncover the fastest-growing services shaping the way businesses operate.


This year, it’s evident that AI is not being treated as an experiment any longer. It’s becoming an essential part of business strategies for customer engagement and growth. Companies across industries are fine-tuning, integrating, and expanding their tech stack with AI, while relying on the creative, social, and technical expertise that keeps brands authentic, human, and connected.

Global Themes

01

The Acceleration of AI Integration

02

The Next Wave of Social Media Presence

03

The Revival of Traditional Storytelling

Hear from Clients and Freelancers

Merideth Jaskowski | Founder and CEO of Splitz Bedding

“After 17 years at a top studio, I joined Fiverr to work on my own terms. I’ve led projects from Argentina to India, built a global client base, and found balance as a mom and team leader. Fiverr gave me the reach — and freedom — to make it happen.”

Luigi Florente | Co-Founder of Blackstars, Top Rated AI Video Director on Fiverr

"Demand for AI video has evolved rapidly. Clients are no longer looking for simple tech demos; they are seeking high-end, cinematic storytelling that rivals traditional production. Businesses are realizing that AI isn't just a tool for speed, it’s also a new medium for high-quality artistic expression when handled by professional creators."

AI Agents + Services

Businesses are moving from AI exploration to full-scale implementation, blending their standing operations with technical expertise to drive measurable results. 


Across industries, organizations are investing heavily in AI automation, prompt engineering, and AI video creation to refine workflows, accelerate content production, and enhance customer experiences. Yet behind every powerful AI tool stands the developers, coders, and engineers building the infrastructure that makes this progress possible. On Fiverr, businesses are turning to these skilled freelancers to bring AI into their work – helping them streamline operations, improve performance, and stay adaptable as technology continues to evolve.

AI Agents + Services

AI Automation

+136%

Prompt Engineering

+76%

AI Video Creator

+66%

Social Media Platform Experience

Social media is the key to brand visibility, and businesses are leaning into platform-specific expertise to stay relevant and meet their target audiences where they’re most active.


Rising searches for TikTok promotion, Instagram Reels, and TikTok editors reflect a surge in demand for short-form, high-impact content that captures attention and drives engagement. What’s fueling this growth is the pursuit of authentic, experience-driven storytelling. Companies are seeking freelancers who understand the creative nuances of each platform to help their brand succeed. 

Social Media Platform Experience

TikTok Promotion

+66%

Instagram Reels

+24%

TikTok Editor

+14%

Traditional Storytelling

As AI and technology reshape creative industries, businesses are finding that innovation only amplifies the need for human creativity.



Searches for book publishing, book editing, and book design reveal how brands are prioritizing the human touch – using AI to streamline production while relying on expert editors and designers to craft stories that feel authentic, polished, and deeply personal. Whether producing brand narratives, memoirs, or business books, companies are embracing this balance between technology and creativity to elevate storytelling and thought leadership.

Traditional Storytelling

Organic Website Traffic

+38%

Substack

+24%

Social Media Page Setup

+15%

Données par pays | La plupart des tendances mondiales sont communes à tous les marchés principaux de Fiverr. Cependant, certaines recherches sont spécifiques à certains pays. Découvrez les termes de recherche associés aux entreprises en forte croissance dans chaque pays et comparez les tendances entre les différents marchés.

Données par pays | La plupart des tendances mondiales sont communes à tous les marchés principaux de Fiverr. Cependant, certaines recherches sont spécifiques à certains pays. Découvrez les termes de recherche associés aux entreprises en forte croissance dans chaque pays et comparez les tendances entre les différents marchés.

AU
+207%

N8N Automation

+290 %

Architecture

+44%

3D Animation

FR

+6 920 %

Conception pour impression 3D

+63%

Wordpress Website

+56%

AI Agent

DE
+147%

Presentation Design

+58%

AI Video Creator

+39%

AI Agent

IT
+195%

Translation

+33%

3D Animation

+14%

SaaS

IL
+1737%

Vibe Coding

+794%

Base44

+462%

AI Commercial Video

UK
+485%

N8N Automation

+275%

Shopify Store Design and Redesign

+64%

Full Stack Web Developer

US
+121%

TikTok Promotion

+104%

Full Stack Web Developer

+72%

AI video creator

Données par pays | La plupart des tendances mondiales sont communes à tous les marchés principaux de Fiverr. Cependant, certaines recherches sont spécifiques à certains pays. Découvrez les termes de recherche associés aux entreprises en forte croissance dans chaque pays et comparez les tendances entre les différents marchés.

Données par pays | La plupart des tendances mondiales sont communes à tous les marchés principaux de Fiverr. Cependant, certaines recherches sont spécifiques à certains pays. Découvrez les termes de recherche associés aux entreprises en forte croissance dans chaque pays et comparez les tendances entre les différents marchés.

AU

+549 %

N8N Automation

+290 %

Architecture

+44%

3D Animation

+6 920 %

Conception pour impression 3D

+63%

Wordpress Website

+56%

AI Agent

+147%

Presentation Design

+58%

AI Video Creator

+39%

AI Agent

+195%

Translation

+33%

3D Animation

+14%

SaaS

+1737%

Vibe Coding

+794%

Base44

+462%

AI Commercial Video

+485%

N8N Automation

+275%

Shopify Store Design and Redesign

+64%

Full Stack Web Developer

+121%

TikTok Promotion

+104%

Full Stack Web Developer

+72%

AI video creator