Chris Fuentes

Brand & Marketing Consultant

TouchSuite • Freelance

Sep 2023 - Dec 2025 • 2 yrs 3 mos

Supported cross-functional teams across TouchSuite, GRUBBRR, and Boca Capital Partners, aligning marketing, branding, and product goals under a unified direction. Created multilingual collateral for trade shows like SEAA Orlando 2025 and Odoo Connect 2025, streamlining brand assets across events and business units. Led Klaviyo email campaigns and audience segmentation to improve engagement, conversions, and onboarding workflows. Designed landing pages, ads, and SEO-focused content to strengthen web presence, while building style guides to maintain brand coherence. Boosted organic traffic by 60% through targeted SEO strategies and increased weekly lead gen from 10 to 50–60 using video ad campaigns in English and Spanish. Contributed copy for websites, social media, and sales material, helping define tone and messaging across multiple verticals. Advised stakeholders on product positioning, marketing priorities, and brand development for new service lines and partnerships.

Content & Social Media Strategist (Cybersecurity)

Backlinko • Freelance

Jul 2025 - Sep 2025 • 2 mos

Worked directly with Brian Dean (former CEO of Backlinko) on one of his new projects, Programs.com, a cybersecurity-focused website. During this project, I helped convert complex cybersecurity blog content into clear, visual, and easy-to-understand social media assets, including infographics, carousels, and educational visuals designed to build brand presence and audience engagement. The goal was to make highly technical topics more accessible and digestible for a broader audience.

Digital Marketing Manager

AccountSend • Freelance

Oct 2022 - Oct 2023 • 1 yr

Led a multicultural marketing team of 5, including copywriters, designers, editors, and VAs, aligning efforts across content, branding, and acquisition. Developed and executed awareness campaigns with SEO-optimized blog posts, video tutorials, and paid media to grow visibility and engagement. Launched and scaled branded content strategies that boosted domain authority from 3 to 25 through backlink building and organic SEO. Produced high-impact assets, video ads, landing pages, and brand guides, shaping AccountSend’s positioning in a competitive B2B market.