Damian Kerlin

Marketing and Communications Consultant

damian Kerlin • Freelance

Jan 2026 - Present • 4 mos

As a freelance communications and creative specialist, I work with cultural organisations, festivals, and innovative brands - including AI client Fathm, Wales Millennium Centre, Green Man Festival, and National Dance Company Wales—to deliver campaigns that resonate and drive impact. I lead on strategy, media relations, content creation, influencer activity, and event activation, tailoring each project to the client’s needs. My work balances creative ambition with results, helping organisations amplify their stories, engage audiences meaningfully, and deliver standout cultural and digital moments.

Account Director

Folk Communications • Temps plein

Jul 2024 - Dec 2025 • 1 yr 5 mos

As Account Director at Folk Communications, I lead strategic communications and campaign delivery across a diverse portfolio of clients spanning consumer brands, health, finance and the creative industries. I oversee integrated PR and creative campaigns from concept through to execution, managing media strategy, stakeholder relationships, and high-impact storytelling that drives coverage, brand awareness and measurable results. My client portfolio includes Admiral, MyHealthChecked, Creative Wales, Hijinx Theatre and Atradius. In this role, I guide creative campaign development, media relations and thought-leadership opportunities, while mentoring teams and ensuring our work delivers both cultural impact and strong commercial outcomes for clients.

Account Director

Wonderland Communications • Temps plein

May 2022 - Jul 2024 • 2 yrs 2 mos

As Account Director at Wonderland Communications, I led the strategic development and delivery of integrated campaigns for a broad mix of global brands and purpose-led organisations, including Kraft Heinz, Chilly’s, Edgard & Cooper, Mattel, Bristol’s Talk Club and The MAZI Project. I was responsible for shaping standout creative platforms that connected brand storytelling with cultural relevance, spanning product launches, partnerships, and purpose-driven campaigns across food, lifestyle and wellbeing sectors. I oversaw media relations, influencer strategy, content creation and experiential activations, ensuring each campaign delivered both cut-through and measurable impact. Alongside managing senior client relationships, I guided cross-functional teams to execute work that balanced bold, attention-grabbing ideas with meaningful outcomes - whether driving brand love for household names or amplifying the voices and missions of grassroots charities.