Martins D

Advertising Graphic Designer

Aug 2023 - Feb 2024 • 6 mos

Worked as a freelance advertising graphic designer creating high-converting visual content for digital and print marketing campaigns. Specialized in ad creatives for social media, promotional banners, flyers, posters, product ads, web ads, and branded marketing materials for businesses across different industries. Developed creative assets tailored for platforms such as Instagram, Facebook, websites, and eCommerce stores, focusing on clean layouts, strong visual hierarchy, and persuasive messaging. Combined branding, marketing goals, and audience psychology to create designs that increase engagement and improve brand visibility. Worked closely with clients to produce promotional graphics for product launches, seasonal campaigns, sales events, and brand awareness initiatives. Delivered polished, professional ad designs optimized for both online and offline use. Achievements: Designed promotional materials for multiple brands and campaigns Created social media ad creatives that improved visual engagement Delivered consistent brand-aligned marketing graphics Produced versatile ad assets for digital and print formats Helped businesses strengthen their visual marketing presence

Product Packaging & Label Design Specialist

Jan 2020 - Feb 2023 • 3 yrs 1 mo

Worked as a freelance graphic designer specializing in product packaging and label design for brands in beauty, food, cosmetics, supplements, and retail products. Created visually appealing and market-ready packaging concepts that align with brand identity, customer expectations, and print production requirements. Designed packaging solutions including box packaging, bottle labels, pouches, jars, cartons, sleeves, and product stickers. Focused on combining creative design with practical layout structure, ensuring all designs are attractive, compliant, and ready for manufacturing or digital presentation. Collaborated with clients to understand product positioning, target audience, and branding goals. Delivered custom packaging concepts, die line-based layouts, label systems, and mockups for product launches, rebranding, and eCommerce presentation. Achievements: Designed packaging and labels for multiple product categories Delivered print-ready files with professional layout accuracy Helped brands improve shelf appeal and product presentation Created consistent packaging systems for product lines and variants Produced realistic mockups for marketing and online stores