
Fareedat Eniola
Google Ads, Campaign Setup and Optimization Expert
Compétences

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Portfolio
Expérience professionnelle
Senior PPC & Performance Marketing Specialist
PPC.org • Indépendant
Mar 2021 - Present • 5 yrs 2 mos
Managed monthly ad spends ranging from $1,000 to $50,000+ across various industries including E-commerce, Real Estate, and SaaS. Achieved a consistent 300% – 500% ROAS for retail clients by implementing advanced Shopping and Performance Max campaigns. Performed deep-dive audits for over 100+ accounts, identifying budget waste and improving conversion rates by an average of 25%.
Digital Marketing Strategist
Google Developers • Freelance
Aug 2018 - Jun 2021 • 2 yrs 10 mos
Led the search engine marketing (SEM) strategy for 15+ concurrent client accounts. Specialized in Lead Generation through high-intent keyword research and landing page optimization. Configured complex tracking systems using Google Tag Manager and GA4 to ensure 100% data accuracy for C-level reporting.