
Felix
Email Marketing Specialist, Klaviyo, Mailchimp Expert
Compétences

Voir mes services


Portfolio
Expérience professionnelle
Email Marketing Specialist
Cambridge University Press & Assessment • Temps plein
Apr 2025 - Jan 2026 • 9 mos
Planned and executed targeted email marketing campaigns to improve customer engagement and increase conversions. Designed visually appealing email templates and newsletters aligned with brand identity and marketing goals. Developed high-converting email copy focused on driving sales, retention, and user interaction. Set up and managed automation flows, including welcome series, abandoned cart recovery, and promotional sequences. Utilized platforms such as Klaviyo and Mailchimp to build, launch, and optimize campaigns. Analyzed campaign performance metrics (open rates, click-through rates, conversions) to refine strategies and improve results. Conducted audience segmentation to deliver personalized and relevant content to subscribers. Collaborated with clients to understand business objectives and translate them into effective email strategies. Ensured timely delivery of projects while maintaining high-quality standards and attention to detail. Continuously tested subject lines, content, and layouts (A/B testing) to maximize campaign performance.
Email Marketing Assistant
Remote Care Partners • Freelance
Jan 2024 - Mar 2025 • 1 yr 2 mos
Assisted in creating and scheduling email campaigns for small businesses and online brands Designed basic email templates and newsletters to improve audience engagement Wrote simple email copy for promotions, announcements, and product launches Managed subscriber lists and performed audience segmentation Monitored campaign performance and suggested improvements based on open and click rates Supported automation setup including welcome emails and follow-up sequences
Digital Marketing Interm
Remagine • Freelance
Jan 2023 - Oct 2023 • 9 mos
Supported marketing campaigns across email and social media channels Helped in drafting email content and structuring newsletters Assisted in organizing customer data for targeted email campaigns Learned campaign tracking, analytics, and reporting basics Collaborated with team members to improve content engagement