John Adedammy

Marketing Consultant

Neo Pharma Technologies • Freelance

May 2022 - Present • 4 yrs

I serve as a Marketing Consultant at Neo Pharma Technologies, where I develop and execute strategic marketing initiatives within the pharmaceutical and health-tech space. My role focuses on driving brand visibility, customer acquisition, and revenue growth through data-driven decision-making and targeted campaigns. I design and manage integrated marketing campaigns across digital platforms, using market research and audience insights to position products effectively in competitive markets. I collaborate closely with sales and product teams to ensure marketing strategies align with business goals and customer needs, while maintaining compliance with industry standards. I also monitor campaign performance using analytics tools, optimizing strategies to improve engagement, conversion rates, and return on investment. My approach combines creativity with performance tracking to deliver measurable results. Key Achievements: Increased lead generation and customer engagement through targeted digital marketing campaigns. Strengthened brand visibility and market positioning, resulting in higher client acquisition. Supported successful product launches by developing go-to-market strategies and promotional plans. Improved marketing efficiency by refining audience targeting and campaign performance.