
Gurpreet K
SMS Marketing Specialist and Product Designer UIUX
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SMS & Customer Messaging Specialist
Fintech
May 2026 - Jun 2026 • 1 mo
I help businesses improve customer communication through SMS marketing, bulk SMS, Twilio, SMS blast campaigns, text SMS, and WhatsApp marketing. I focus on creating messaging workflows that support customer acquisition, follow-up, retention, promotions, reminders, and re-engagement. Key responsibilities: Set up and structure SMS marketing campaigns Configure Twilio-based messaging workflows Plan bulk SMS and SMS blast campaigns Develop customer follow-up and re-engagement flows Structure WhatsApp marketing campaigns Create concise, conversion-focused messaging Help businesses align messaging with their customer journey Improve communication workflows based on business objectives