David

Shopify Ecommerce & Email Marketing Specialist

Ecommerce • Freelance

Mar 2024 - Present • 2 yrs 7 mos

I help ecommerce businesses and online brands improve their online stores, promote products, and build stronger relationships with customers through strategic ecommerce and email marketing solutions. My work combines store optimization, promotional campaigns, customer retention, and marketing automation to support consistent business growth. Key Responsibilities: Managed and optimized Shopify stores for different ecommerce businesses Created product-focused landing pages and promotional campaigns Developed email campaigns for product launches, promotions, abandoned carts, and customer retention Built automated customer journeys to improve repeat purchases and engagement Designed branded newsletters and promotional email templates Organized customer lists and created targeted audience segments Assisted with product research, product descriptions, and ecommerce content Improved product pages and store layouts to create better customer experiences Monitored email and ecommerce campaign performance to identify growth opportunities Provided marketing recommendations based on campaign and customer behaviour data

Shopify Store Promotion & Social Media Marketing Specialist

LungFlexer • Freelance

Nov 2025 - Jan 2026 • 2 mos

I help Shopify store owners promote their products and grow their online presence through strategic social media marketing. My work includes creating promotional content, product posts, captions, and engaging visuals for platforms such as Instagram, Facebook, TikTok, and Pinterest. I develop social media promotion strategies based on each store’s products and target audience, research relevant hashtags and audiences, and optimize content to increase reach, engagement, and traffic to Shopify stores. I also assist with promotional campaigns, product launches, brand awareness, and customer engagement, helping Shopify businesses attract potential customers and turn social media attention into store visits and sales.

Email Marketing & Automation Specialist

Index Mexicali • Freelance

Apr 2023 - Apr 2025 • 2 yrs

I work with businesses, ecommerce brands, and online entrepreneurs to build effective email marketing systems that increase customer engagement, generate leads, and drive sales. I specialize in creating professional email campaigns, automated workflows, newsletters, and targeted email outreach strategies tailored to each business's goals. Key Responsibilities: Created and managed email marketing campaigns for businesses and ecommerce brands Designed professional email templates for promotional campaigns, newsletters, and product launches Built automated email sequences and customer workflows using platforms such as MailerLite and ActiveCampaign Created lead-generation and email nurturing campaigns to improve customer engagement Organized and segmented email lists for targeted marketing campaigns Developed promotional emails designed to increase clicks, conversions, and sales Assisted with ecommerce email marketing for product promotions and customer retention Monitored campaign performance, including opens, clicks, and conversions Tested email subject lines, content, layouts, and calls-to-action to improve performance Helped businesses develop consistent email marketing strategies and campaign schedules