i
insboulhosa

Ines B

@insboulhosa

Social Media and Influencer Strategist for the Portuguese Market

Portugal
Portugais, Anglais
Certaines informations sont présentées en anglais.
À propos de moi
I'm a Portuguese brand and content strategist with nine years of experience across agencies, in-house brands and cultural projects. I help businesses build a clear social media strategy, plan content their community actually engages with, and run influencer campaigns that fit the brand. Native European Portuguese speaker, based in Porto. If you're a Portuguese business or an international brand entering Portugal, I'll make sure your message sounds local, not translated. Clear deliverables, practical recommendations, no fluff.... Plus d’infos

Compétences

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insboulhosa
Ines B
hors ligne • 

Voir mes services

Stratégie de réseaux sociaux
I will audit your social media and give you a clear action plan
Stratégie de réseaux sociaux
I will create a monthly social media content plan for your brand

Expérience professionnelle

Self_employed / Freelance

Freelance Brand & Content Strategist

Self employed / Freelance

Jan 2026 - Present • 9 mos

Through my company, Paleta Dinâmica, I provide social media strategy, influencer campaigns and communication project management for brands, agencies and cultural projects, including the communication coordination of an international theatre festival. Before going freelance, I spent seven years in marketing and communication roles: - El Corte Inglés Portugal: communication for the Bio&Natural segment, segmented email campaigns and exclusive events for loyalty cardholders. - Boeira Garden Hotel, Curio Collection by Hilton: built the guest database and customer feedback system from scratch. - Two communication and marketing agencies: email marketing for corporate clients with A/B testing, and influencer campaigns for Sonae Sierra, one of Portugal's largest shopping centre groups.

Self_Employed

Co-founder Amora Bebé

Self Employed

Jan 2022 - Dec 2025 • 3 yrs 11 mos

Built and managed a handmade baby clothing brand (Amora Bebé), including social media, content and over 25 influencer partnerships.