Isabelle F

WooCommerce Product Page Designer

Becoming Solo • Freelance

Jul 2026 - Present • 3 mos

I worked with Becoming Solo (becoming-solo.com), a solo travel company on WordPress and WooCommerce, redesigning their trip product page to make it more engaging and easier to book. My role involved: 1. Turning the client's design mockup into a fully built, responsive product page in Elementor. 2. Adding an autoplay video hero at the top to bring the trip experience to life. 3. Building a highlights section that clearly shows meals, activities and accommodation. 4. Creating a day-by-day itinerary with photos so travelers know exactly what to expect. 5. Keeping the page consistent with the brand's colors, fonts and values. 6. Connecting the booking buttons to the existing WooCommerce checkout, so room options, deposits and discount codes kept working without changes. This project shows my ability to design high-converting WooCommerce product pages without disrupting a store's payments or booking flow.

BigCommerce Developer

Imm Seminars • Freelance

Jun 2026 - Present • 4 mos

I worked on immseminars.com, a BigCommerce store, handling automation first and then a full site redesign. My role involved: 1. Automating email delivery for the store using GitHub Actions and SendGrid, so customers receive their emails without manual sending. 2. Setting up an Email Octopus newsletter signup form to grow the store's mailing list. 3. Redesigning the store on the Italiano theme for a cleaner, more modern shopping experience. 4. Improving layout and navigation so visitors find what they need faster. This project shows my ability to go beyond design and build automations that save store owners time every week.

WooCommerce Developer

Revigen Research • Freelance

Jan 2026 - Present • 9 mos

I worked on Revigen Research, a research peptide store, moving it from BigCommerce to WooCommerce and building a new storefront around the brand's identity. My role involved: 1. Migrating the full product catalog from BigCommerce to WooCommerce via CSV, keeping product data, pricing and categories intact. 2. Setting up WooCommerce on Hostinger for a fast, stable store. 3. Designing homepage sections in Elementor using the brand's locked color system. 4. Structuring product pages and categories so buyers can find and compare products easily. 5. Building a clean, mobile-responsive layout that keeps the brand consistent across every page. This project shows my ability to handle platform migrations without losing data, and to build WooCommerce stores for specialized product niches.