Jason Smith

Graphic Designer & Logo Specialist

Upwork • Freelance

Jan 2021 - Jan 2026 • 5 yrs

I've been working as a freelance Logo and Brand Identity Designer for more than 3 years now, helping businesses on Upwork and Kwork bring their ideas to life. What I love most is turning simple concepts into strong, memorable logos that actually represent the brand and help them stand out. Whether it's a clean minimalist logo, a fun mascot design, or a complete brand identity package, I focus on creating designs that are not just beautiful but also practical and versatile. I’ve successfully delivered over 300 projects for clients from all over the world from startups and restaurants to tech companies and personal brands. I’m really good at listening to what the client wants, asking the right questions, and delivering work that makes them say “this is exactly what I was looking for.” I work with Adobe Illustrator and Photoshop, pay close attention to detail, and always provide multiple file formats so my clients can use their logo anywhere without problems. What makes me happy is seeing my designs actually being used by businesses - on websites, packaging, signs, and social media. I take pride in clear communication, fast revisions when needed, and making sure every client feels supported throughout the process. If you're looking for a designer who cares about your vision and delivers quality work, I’d love to work with you.

Brand Identity Designer

Graphics Butler • Freelance

Jan 2022 - Dec 2024 • 2 yrs 11 mos

I work as a freelance graphic and brand identity designer specializing in minimalist logo design, business logo creation, modern logo design, and complete brand identity systems for startups, small businesses, and personal brands. I have designed and delivered custom logos, modern logos, corporate identities, branding kits, brand style guides, and full visual identity systems that help businesses build strong, professional, and memorable brand images. My work focuses on creating clean, strategic, and visually impactful designs that improve brand recognition and customer trust. I also handle logo redesign projects, helping businesses refresh and modernize their visual identity. Key Responsibilities include: • Logo design and brand identity creation • Development of branding kits and brand guidelines • Creation of vector-based logo files for print and digital use • Design of social media kits, banners, and marketing assets • Rebranding and logo redesign for existing businesses I focus on delivering high quality, unique, and scalable design solutions tailored to each client’s business goals and target audience.