Joanna V

@joannamvillar

Social Media Strategist and Content Manager

Brésil
Anglais, Portugais, Espagnol
Certaines informations sont présentées en anglais.
À propos de moi
I’m a Social Media Strategist and Content Manager specializing in content strategy, brand positioning, and digital storytelling. I help brands build a stronger online presence through audience and competitor research, content pillars, editorial planning, creative direction, and platform-specific content. My experience spans fashion, beauty, lifestyle, technology, and service-based businesses, combining strategic thinking with hands-on experience in content creation and brand building. I work in English, Portuguese, and Spanish.... Plus d’infos

Compétences

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joannamvillar
Joanna V
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Temps de réponse moyen de 57 heures

Voir mes services

Marketing des réseaux sociaux
I will professionally manage your instagram and social media
De150 $US / projetPlus de détails
UGC humain
I will create ugc videos for beauty fashion and lifestyle brands
De130 $US / projetPlus de détails

Portfolio

Expérience professionnelle

Freelancing_Career

Social Media Strategist / Content Manager

Freelancing Career • Freelance

Jan 2026 - Present • 10 mos

Develop social media strategies for technology, lifestyle, fashion, and service-based brands, including brand positioning, audience and competitor research, content pillars, editorial calendars, and communication guidelines. Create strategic content concepts, scripts, captions, Reels, carousels, and educational and commercial content tailored to each brand’s audience and objectives.

Entrepreneur

Founder & Brand Manager

Entrepreneur • Indépendant

Oct 2024 - Present • 2 yrs 1 mo

Founded and manage an independent fashion brand, overseeing brand positioning, visual identity, storytelling, content strategy, product launches, influencer collaborations, e-commerce, and digital campaigns across Instagram, TikTok, and Pinterest. Analyze sales, consumer behavior, and campaign performance to optimize strategy and support business growth.

Instagram

Content Creator

Instagram • Freelance

Jan 2020 - Present • 6 yrs 10 mos

Strategic content creation for national and international beauty, fashion, and lifestyle brands including L’Oréal, Pantene, and Eucerin. Development of scripts, filming, editing, and publishing Reels, stories, and sponsored campaigns. Achieved reach exceeding 400k accounts with an average engagement rate of 7.6%.