
JuanPabloAgency
SEO Expert, Digital Marketing and Web development
Compétences

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Portfolio
Expérience professionnelle
Sr Specialist SEO
NP Digital • Temps plein
Jan 2024 - Present • 2 yrs 7 mos
- Lead and design the comprehensive SEO/GEO strategy (Technical, Content, and Authority) for a portfolio of 10 key agency clients, ensuring the alignment of organic tactics with revenue growth and brand business objectives. - Plan, execute, and audit advanced technical optimizations on client websites, proactively resolving complex indexing blocks, crawl budget issues, website architecture, and Core Web Vitals optimization. - Create technical SEO/GEO reports with metrics into executive-level business KPIs for stakeholders and management by designing, automating, and implementing advanced interactive dashboards in Looker Studio to optimize decision-making.
SEO & Web Analytics
Proximity BBDO • Temps plein
May 2023 - Dec 2023 • 7 mos
- Design and execute monthly technical audits to identify and resolve crawling issues, ensuring the site's health and leading semantic and on-page/off-page SEO strategies to accelerate organic traffic growth. - Conduct advanced keyword research and gap analysis focused on re-optimizing key content and strategically positioning long-tail keywords in top search results. - Define SEO writing guidelines and optimize content for high performance on AI discovery platforms, chatbots, and assistants (ChatGPT, Gemini, Google AI Overviews), ensuring clarity, optimal snippet, and authority for LLMs.
Search Engine Optimization Specialist
MContigo • Temps plein
Jan 2022 - Dec 2022 • 11 mos
- Develop and execute end-to-end SEO strategies for high-traffic blogs and websites, coordinating content curation and on-page optimizations focused on maximizing visibility and acquiring new users. - Audit and optimize the technical aspects of the company's websites, implementing iterative A/B testing and technical crawling improvements combined with conversion rate optimization (CRO) tactics to increase the ROI of the organic channel. - Establish SEO content guidelines and content planning based on thematic clusters, achieving sustained growth of the organic community and increased user engagement across all channels. - Guide and provide technical support to junior/mid-level SEO specialists through standards, feedback, and clear guidelines, maintaining close oversight of execution on priority accounts.