
Adam LB
Digital Marketer, creative and branding strategist
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Expérience professionnelle
Marketing, sales Manager
IXO Solution
Dec 2024 - Present • 1 yr 6 mos
During my time as a Sales and Marketing Manager, I led a complete transformation of the company’s commercial strategy and market positioning. When I joined, the business relied mostly on traditional methods and had limited visibility and inconsistent sales results. I introduced a structured marketing plan, built a clear brand message, and implemented digital channels to reach new audiences. We redesigned the sales process, improved lead qualification, and trained the team on more effective closing techniques. I also launched targeted campaigns that focused on high-value customer segments. Within a few months, the company experienced a significant increase in qualified leads and overall revenue. Our online presence grew rapidly, and customer engagement improved across all channels. The new systems created more predictable sales pipelines and better performance tracking. This strategic shift not only boosted short-term results but also established a strong foundation for long-term growth.