
Ell
Content strategist, creator and social media manager
Compétences

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Expérience professionnelle
Industry Business Marketing
Pinterest • Temps plein
Feb 2022 - Oct 2024 • 2 yrs 8 mos
Led the development and execution of marketing strategy across EMEA for Pinterest's business marketing team, delivering strategic education sessions to top-tier UK and German brands. Owned the positioning of Pinterest as both a performance and inspirational platform, building brand trust and credibility among senior decision-makers. Spearheaded media briefings and deepened advertising relationships, facilitating conversations that evolved into long-term partnerships with key industry leaders. Generated $11.8 million in tracked revenue pipeline from a single event with just 11 attendees, demonstrating the impact of highly targeted engagement on measurable business growth. Developed evergreen sales enablement content and case studies now repurposed across teams to support ongoing sales efforts. Secured speaking slots at major industry events, leveraging high-visibility moments to position Pinterest as a leading platform for advertisers. Contributed to a rise in inbound interest from brand advertisers, strengthening Pinterest's perception as both a performance and brand-building platform.