m
magandapanda

Kelsey A.

@magandapanda
5,0(4)

Research, leads and competitive intel built by hand

États-Unis
Anglais, Espagnol
Certaines informations sont présentées en anglais.
À propos de moi
14 years in enterprise marketing and ops — PepsiCo, Gannett, Moku. Now I build research deliverables that give marketers, copywriters, and founders the real intel they need to move fast. Competitor positioning maps, buyer language banks, and verified prospect lists — all built by hand, individually sourced, nothing pulled from a database. I know what good research looks like because I spent over a decade using it to drive revenue at scale. You get that same standard, delivered clean.... Plus d’infos

Compétences

m
magandapanda
Kelsey A.
hors ligne • 

Expérience professionnelle

PepsiCo

Next Gen DTC Web3 CoE Associate Manager

PepsiCo

Nov 2022 - Jan 2024 • 1 yr 2 mos

Launched segmented DTC campaigns across multiple brands, driving 20% engagement growth and capturing 10K+ first-party data points. Reduced agency friction by 40% by aligning creative with growth and retention goals. Integrated community engagement loops into brand strategy across product and marketing teams.

USA_TODAY

Client Strategy Marketing Manager

USA TODAY • Temps plein

Feb 2017 - Nov 2022 • 5 yrs 9 mos

Gannett / USA TODAY NETWORK Healthcare marketing strategy lead for Northeast and West Key Sales teams. Generated $3M in sales growth through paid media in healthcare verticals. Improved campaign conversion rates 15% through audience segmentation and channel testing. Drove 30% YoY sales growth target across healthcare, cannabis/CBD, and retail segments.

Avis des clients

  • A
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    ayamedaghri

    MA

    Maroc

    5

    Awesome experience as usual! Thank you!

    Utile?
    Oui
    Non
  • A
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    ashleyhult

    US

    États-Unis

    5

    I really enjoyed working for the accounts!

    Utile?
    Oui
    Non
  • A
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    ayamedaghri

    MA

    Maroc

    5

    Great experience working with this buyer and great brand!! Looking forward to working together again. Thank you so much!

    Utile?
    Oui
    Non
  • A
    image-docs

    aloktripathy

    IN

    Inde

    5

    thanks a lot for the tip mam

    Utile?
    Oui
    Non
  • S
    image-docs

    seofanatics

    NG

    Nigeria

    5

    Highly impressed. Thank you for the generous tip. Much appreciated.

    Utile?
    Oui
    Non