Baraka M
Proficient business strategist
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Expérience professionnelle
business strategist
brookside
Mar 2018 - Dec 2024 • 6 yrs 9 mos
Responsibilities Coordinate annual strategic planning and translate corporate goals into functional action plans. Conduct market intelligence and competitor analysis across East African markets. Identify growth opportunities in new regions, channels, and product segments. Support leadership with strategy reviews, scenario planning, and investment cases. Monitor strategic KPIs and recommend course corrections. Achievements Led feasibility study for expansion into two new counties, informing distribution rollout now contributing measurable incremental sales. Identified underperforming product lines and recommended portfolio rationalization, improving gross margin mix. Introduced structured quarterly strategy review process adopted by senior management. Supported development of 3-year growth roadmap aligning sales, operations, and marketing priorities. Coordinated cross-department initiative that reduced stock-outs in key distributors through improved demand planning.
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brionah123

États-Unis
My first project with this seller. Fast delivery and attention to details. I will definitely come again.
