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Expérience professionnelle
Digital Marketing
LinkedIn • Freelance
Feb 2025 - Present • 1 yr 7 mos
Experienced Digital Marketing Specialist with a strong focus on Search Engine Optimization (SEO), Google My Business (GMB) Optimization, and Paid Ads (Google Ads & Meta Ads). • Executed on-page, technical, and off-page SEO strategies to boost organic search visibility, drive high-intent website traffic, and improve keyword rankings. • Optimized and managed Google Business Profiles (GMB/GBP) with local citations, review management, and local SEO to help businesses dominate the Google Local 3-Pack. • Designed and scaled targeted Google Ads (Search, Display) and Social Media PPC campaigns to lower CPC/CPA while maximizing ROI and qualified leads. • Regularly audited performance data using Google Analytics (GA4) and Google Search Console to refine marketing funnels and maintain client ROI.