M Usman

Google Ads Specialist | PPC Expert | Conversion Tracking | GA4 | GTM | Certified by Google

Fiverr • Freelance

Jan 2026 - Present • 7 mos

Working as a freelance Performance Marketing Specialist on Fiverr since 2021. I help businesses grow through Google Ads, Meta Ads, lead generation, PPC campaign management, conversion tracking (GA4 & GTM), GoHighLevel automation, and Amazon account management. Successfully delivered projects for local businesses and eCommerce brands with a strong focus on ROI and client satisfaction.

Performance Marketing Specialist

Able to Thrive • Freelance

Dec 2023 - Present • 2 yrs 8 mos

I specialize in performance marketing, helping brands scale their revenue through data-driven paid advertising strategies. I manage and optimize campaigns across Meta Ads and Google Ads to generate high-quality leads and profitable conversions. • Performance-based campaign strategy and funnel planning • Meta Ads (Facebook & Instagram) lead generation and conversion campaigns • Google Ads search, display, and retargeting campaigns • Conversion tracking setup (Pixel, GA4, GTM) • A/B testing creatives, landing pages, and ad copies • Scaling profitable campaigns while maintaining strong ROAS • Data analysis and continuous optimization to reduce CPA Helped multiple businesses generate consistent leads and sales through high-converting advertising strategies and advanced audience targeting.

Google Ads Specialist | PPC & Conversion Tracking Expert

Upwork • Freelance

Dec 2020 - Present • 5 yrs 8 mos

Helping businesses generate more qualified leads and sales through Google Ads since 2020. I specialize in Google Search Ads, Performance Max, Google Tag Manager, GA4, Conversion Tracking, Enhanced Conversions, and landing page optimization. I've worked with local service businesses and eCommerce brands, focusing on improving lead quality, lowering cost per lead, and maximizing ROI