Oladojap

Influencer Marketing & Collaboration Specialist

Strandproof • Freelance

Dec 2025 - Present • 6 mos

Led end-to-end influencer outreach and collaboration initiatives to amplify Strandproof’s brand presence and customer engagement through strategic partnerships. Major achievements: • Developed influencer sourcing strategy tailored to brand goals • Curated high-quality influencer lists (tiered by followers, niche, and engagement rate) • Negotiated partnership agreements, terms, and deliverables • Managed campaign communication between Strandproof and influencers • Monitored key performance indicators (reach, engagement, conversions) • Provided performance reports with actionable insights for future scaling Result: Enhanced campaign performance and expanded branded content reach across platforms, improving audience engagement and partnership relations.

E-commerce Marketing & Sales Funnel Specialist

Ujvbeauty.com • Freelance

Aug 2024 - Feb 2025 • 6 mos

Led the development and optimization of a complete e-commerce sales funnel for UJV Beauty to improve customer acquisition, conversion rate, and repeat purchases. Key Responsibilities: • Designed customer journey from awareness to purchase • Built high-converting landing and product funnel structure • Implemented email capture and lead nurturing workflows • Optimized checkout flow for reduced cart abandonment • Developed upsell and cross-sell strategies • Integrated automation tools for follow-ups and abandoned cart recovery Results: • Improved conversion flow structure • Increased lead capture efficiency • Enhanced customer retention through automated follow-up sequences • Strengthened overall revenue pipeline visibility