MARY

Senior Public Relations Consultant

Mary • Indépendant

Aug 2020 - Present • 6 yrs 1 mo

As a Senior Public Relations Consultant, I help creators, nonprofits, startups, small businesses, and individuals communicate their ideas clearly and reach relevant audiences. My work includes public-relations strategy, campaign messaging, content writing, audience research, ethical outreach planning, digital promotion, and press-release preparation. I support crowdfunding projects on Kickstarter, Indiegogo, and GoFundMe through campaign pitch improvement, campaign-page review, pre-launch planning, audience research, backer-focused messaging, outreach templates, launch communication, and crowdfunding pitch-video editing. I help clients explain their project, audience, purpose, benefits, and next action in a clear and persuasive way. My experience includes writing and refining press releases, preparing promotional content, researching relevant media and communities, creating email and social-media messaging, developing campaign angles, and organizing communication plans. For video projects, I help structure the founder story, product or cause explanation, problem, solution, benefits, captions, and call to action using client-provided footage, photos, screen recordings, voiceover, and approved assets. I have worked with business, music, nonprofit, product, creative, and community-focused projects. I focus on accurate information, clear writing, relevant audience research, professional communication, and organized deliverables. My goal is to make complex ideas easier to understand and give clients practical communication assets they can use before and during a campaign launch.