p
polina_il

Polina I

@polina_il

Product Marketing Strategist: Positioning, Competitive Analysis, Branding

Israël
Russe, Anglais, Hébreu
Certaines informations sont présentées en anglais.
À propos de moi
I am a Product Marketing & Branding Expert with 20 years of experience in B2B high-tech and AI-driven solutions. I specialize in turning complex products into clear market stories through deep analysis, ICP definition, and strategic positioning. I have a proven track record of leading global product launches and building marketing functions from scratch.... Plus d’infos

Compétences

p
polina_il
Polina I
hors ligne • 
Temps de réponse moyen de 1 heure

Voir mes services

Stratégie commerciale et innovation
I will build your brand positioning and messaging framework
De220 $US / projetPlus de détails
Recherche générale en ligne
I will research competitors and find your market positioning gap
De260 $US / projetPlus de détails

Expérience professionnelle

MyOffice

Senior Product Marketing Manager

MyOffice • Temps plein

Feb 2022 - Nov 2023 • 1 yr 9 mos

Developed a comprehensive product marketing strategy for the MyOffice PC suite and related B2B services. Created compelling positioning to increase product market differentiation and led GTM campaigns in collaboration with product, sales, and design teams. Conducted in-depth market research and competitive analysis to inform the product roadmap and sales approach.