Khalid

Digital Marketing Specialist | Google Ads & Conversion Expert

Plumbing Market

May 2023 - Aug 2024 • 1 yr 3 mos

I’m a Google Ads Specialist focused on helping local businesses and service-based companies generate qualified leads, increase phone calls, and turn their advertising budgets into measurable business results. I build, manage, and optimize Google Ads campaigns based on each client’s services, target market, location, competition, and budget. My approach focuses on reaching people who are actively searching for a service and turning that search intent into real business opportunities. My Google Ads expertise includes: • Search Campaign Setup & Management • Local Business Lead Generation • Phone Call & Conversion Campaigns • Keyword & Search Intent Research • Negative Keyword Optimization • High-Converting Ad Copy • Location & Audience Targeting • Conversion & Call Tracking • Google Tag Manager & GA4 Tracking • Bid & Budget Optimization • Campaign Audits & Restructuring • Search Term & Performance Analysis • A/B Testing & Ongoing Optimization I don’t focus on clicks and impressions alone. I focus on the metrics that matter—qualified leads, phone calls, conversions, cost per lead, and campaign efficiency. Whether you’re a local dentist, law firm, HVAC company, plumber, roofer, electrician, healthcare provider, real estate business, or another service-based company, I can help you build and optimize Google Ads campaigns designed to attract the right customers and improve your return on ad spend.