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Measurement and Attribution Analyst
Cognizant • Temps plein
Mar 2025 - Present • 1 yr 4 mos
Worked on the Google Ads project, supporting clients in implementing and maintaining accurate web analytics and conversion tracking solutions. Collaborated with stakeholders to troubleshoot tracking issues, validate analytics implementations, and ensure reliable measurement of user interactions and marketing performance. Performed testing and quality assurance of tracking setups to maintain data integrity.