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Expérience professionnelle
Product Analyst
CSQ • Temps plein
Nov 2024 - Present • 1 yr 9 mos
- Analysed user behaviour across web and mobile platforms using advanced tools including session replays, heatmaps, journey analysis, and funnel analytics to identify friction points and growth opportunities - Translated complex product data into actionable recommendations that directly influenced product roadmap decisions and improved user retention and conversion rates - Conducted A/B test analysis and experimentation reporting to evaluate feature performance and guide product iterations - Built and maintained product dashboards and KPI frameworks to track north-star metrics, feature adoption, and engagement trends - Collaborated with cross-functional teams (Product, UX, Engineering, Marketing) to define success metrics and measure the business impact of product launches - Delivered customer-facing analytics insights and strategic recommendations to enterprise clients across e-commerce, finance, and travel industries - Worked with tools including SQL, Looker/Tableau, Google Analytics, Contentsquare platform, JIRA, and Confluence