Esther O

I keep trying to think of how to put this whole experience into words and I'm not sure I can do it justice. When this all started I was honestly just scared I wasn't going to get what I actually wanted. By the end I had a brand. An actual brand. Something with a name and a feeling and a story, not just... Tout afficher

I want to start by saying that by the time we got to this order Esther had already done more for my shop than I ever expected. She migrated everything over to Shopify, built the store from the ground up, got payments and shipping working, cleaned up all my product images — and every single time she delivered... Tout afficher

I have been making and selling jewelry for a while now, mostly through Instagram, and the idea of building a proper website had always felt like something I would get to "someday." I kept putting it off because I was honestly terrified of handing something as personal as Aurel & Co to a stranger on the... Tout afficher

I honestly didn't know what to expect. I had been sitting on my Squarespace site for two years, too scared to make the move because every other freelancer I spoke to made it sound so complicated and expensive. Then I found Esther. From the very first message she made me feel like she actually understood... Tout afficher

By the time Esther got to this part I already trusted her completely. She set up my payments, my shipping, my taxes — everything I had been avoiding because it felt overwhelming — and she did it quietly and quickly and just told me it was done. No drama, no back and forth, no confusion. I did a test... Tout afficher