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Fashion Virtual Assistant
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Fashion Founder & Creative Director
Solona The Label
Jan 2024 - Present • 2 yrs 8 mos
Founder and Creative Director of Solona the Label, an independent fashion brand. I oversee the brand from concept to execution, including fashion design, product development, e-commerce, creative direction, photoshoot production, model and studio coordination, content planning, customer experience, and day-to-day business operations. Building my own brand has given me hands-on experience managing creative projects, budgets, timelines, vendors, and production logistics.