Saidur Rahman

💼 Facebook Ads Specialist (Freelancer)

Daraz

Feb 2021 - May 2024 • 3 yrs 3 mos

Responsibilities: Created, managed, and optimized Facebook and Instagram ad campaigns for clients in various niches including e-commerce, real estate, coaching, and restaurants. Conducted detailed audience targeting using Facebook Ads Manager, Custom Audiences, Lookalike Audiences, and interest-based targeting. Designed compelling ad creatives (images + ad copy) using tools like Canva and Adobe Photoshop. A/B tested different campaign types (Traffic, Lead Generation, Conversions, Awareness) to improve ROI and client KPIs. Managed budgets ranging from $50 to $5,000 per campaign with a focus on maximizing results (CTR, conversions, ROAS). Handled Shopify, WordPress, and landing page integrations via Meta Pixel. Delivered performance reports and recommendations using Facebook Insights and Google Analytics. Maintained a 5-star rating on Fiverr with over 100+ completed orders and repeat clients. Key Achievements: Helped an e-commerce client achieve 3.7x ROAS with $2,000 ad spend. Increased lead generation for a real estate business by 65% in 30 days. Generated over 10,000+ video views in a week for a small brand ad campaign.