
Sarah.Elena
Shopify Expert , Store Design, Conversion and Automation Specialist
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Shopify ECommerce Developer & Conversion Specialist
Freelancer.com • Freelance
Aug 2022 - Present • 4 yrs 1 mo
I help Shopify store owners turn underperforming stores and product pages into cleaner, faster, more conversion-focused shopping experiences. My work focuses on solving the problems that prevent Shopify businesses from growing: outdated page layouts, weak product presentation, poor mobile experiences, repetitive manual processes, and email marketing that fails to keep customers engaged. I specialize in Shopify Landing Pages, Shopify Theme Customization, Shopify Automation, and Shopify Email Marketing, with experience working with tools such as PageFly, GemPages, Replo, Shogun, Shopify Flow, and Klaviyo. My approach is client-focused: I first understand what the store owner is trying to achieve, identify the biggest friction points, then build or improve the relevant Shopify experience around that goal. Typical project scope includes: • Shopify product and landing page development • PageFly, GemPages, Replo and Shogun pages • Responsive Shopify theme customization • Custom sections and storefront improvements • Shopify Flow automation • Klaviyo email campaigns and flows • Mobile focused design and optimization • Conversion focused page structure Project metrics I work around include: page responsiveness, mobile usability, workflow completion, page structure, customer journey, and campaign engagement. Whether a client needs one high converting product page or a broader Shopify improvement, my goal is simple: deliver a professional, functional solution that makes the store easier to use and easier to manage.