M - Shahzeb

E-Commerce Manager | FluxtonX

Upwork • Freelance

Aug 2022 - Present • 4 yrs 2 mos

As the E-Commerce Manager at FluxtonX, I lead and manage end-to-end e-commerce operations with a primary focus on Amazon Private Label brands. I oversee the complete product lifecycle—from product research and sourcing to listing optimization, PPC strategy, and business growth. Working closely with our software development, design, and content teams, I help build scalable Amazon brands using data-driven strategies and industry best practices. Key Responsibilities ➡️ Conduct in-depth product research, market analysis, and competitor research to identify profitable opportunities. ➡️ Manage complete Amazon Seller Central operations, including listing creation, SEO, keyword research, PPC strategy, and account optimization. ➡️ Create high-converting product titles, bullet points, product descriptions, backend search terms, and Premium A+ Content. ➡️ Monitor keyword rankings, organic performance, BSR, indexing, conversion rate, and listing health to drive continuous growth. ➡️ Plan and execute new product launches, coordinating with design, content, and development teams to ensure successful market entry. ➡️ Manage inventory planning, pricing strategy, profitability analysis, promotions, and business performance. ➡️ Monitor customer feedback, reviews, and brand reputation while implementing strategies to improve customer satisfaction. ➡️ Analyze business reports and advertising data (CTR, CPC, CVR, ACOS, ROAS, TACOS) to optimize performance and maximize profitability. ➡️ Coordinate with suppliers and manufacturers to support product sourcing, quality assurance, and inventory replenishment.