
Shreece Sanford
Business Systems and Web Presence Consultant
Compétences

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Portfolio
Expérience professionnelle
CEO / Founder
Pinnacle Commerce Co., Inc
Jan 2026 - Present • 8 mos
Lead business strategy, operations, web presence development, CRM and workflow design, customer experience, process improvement, and digital systems through Pinnacle Consulting and related ventures.
Patient Relationship Manager
William Rahal • Temps plein
Sep 2017 - Dec 2022 • 5 yrs 3 mos
Played a key role in building and improving the business systems supporting a growing plastic surgery practice. My responsibilities expanded across sales operations, lead generation, CRM management, web development, marketing, copywriting, automation, analytics, and customer experience. I helped develop the sales function and organize lead management processes, including tracking prospective patients, improving follow-up workflows, and supporting the customer journey from initial inquiry through consultation and conversion. My work included website development and optimization, promotional and email copy, CRM and workflow development, lead-generation platforms, process automation, SEO and analytics, digital marketing, and operational documentation. I worked across multiple business systems and platforms, which gave me hands-on experience identifying where technology, processes, messaging, and customer experience intersect—and where gaps in one area can affect the entire business. This experience became the foundation of my approach to business consulting today: understand the customer journey, build practical systems, use technology intentionally, measure what matters, and create processes that can support sustainable growth.