
Smith
Professional music specialist
Compétences

Voir mes services


Portfolio
Expérience professionnelle
Organic Music Marketing Strategist
Spotify • Freelance
Oct 2025 - Present • 7 mos
Developed and executed comprehensive organic promotion strategies for independent artists, focusing on playlist pitching, genre-specific blog outreach, and social media cross-promotion. Successfully grew artist monthly listener bases by an average of 40% within the first 30 days of campaign launch. Conducted deep-dive data analysis via Spotify for Artists to identify listener demographics and geographic hotspots, allowing for precise ad spend optimization and organic content placement. Collaborated with artists to refine their brand identity and aesthetic, ensuring consistency across all platforms. Managed daily communication with a diverse roster of clients, providing weekly progress reports and actionable insights for long-term growth.
Digital Content Specialist (Spotify Focused)
Music Feeds • Temps partiel
Jul 2024 - Feb 2025 • 7 mos
Spearheaded the creation of high-converting social media marketing assets designed to drive traffic from platforms like TikTok, Instagram, and Reddit to specific Spotify release URLs. Authored compelling ad copy and designed eye-catching promotional imagery that aligned with the artist’s unique visual style. Implemented conversion tracking to measure the effectiveness of various social funnels, optimizing for "Save" rates and "Follow" growth. Provided strategic consultation on release day checklists to ensure all technical metadata and artist profile assets were fully optimized for the Spotify algorithm.
Playlist Curator & Pitching Specialist
Musicvertising • Freelance
Dec 2024 - Jan 2025 • 1 mo
Acted as a senior liaison between emerging artists and high-authority playlist curators across the Spotify ecosystem. Built and maintained a verified database of 500+ active curators spanning multiple genres including Lo-Fi, Indie Rock, Hip-Hop, and Electronic. Utilized advanced submission techniques to achieve a 25% placement rate for client tracks. Focused exclusively on organic reach by vetting playlists for non-bot activity and listener engagement metrics. Provided personalized feedback to artists on track composition and release timing to maximize pitch success. Monitored algorithm trends to pivot strategies quickly in response to Spotify’s changing discovery mechanisms.