
Jessica C
Marketing and Communications Professional
Compétences

Voir mes services


Portfolio
Expérience professionnelle
Senior Marketing Specialist
Rheem • Temps plein
Apr 2021 - Jul 2026 • 5 yrs 3 mos
I'm a hands-on marketing and communications professional with broad experience in B2B marketing, partner programs, social media, content creation, customer engagement, events, and sales support. As Senior Marketing Specialist at Rheem Northeast Distribution (RND), I developed and executed marketing initiatives that strengthened customer relationships and delivered measurable results. **Key accomplishments include:** • Grew the Rheem Pro Partner Program from 90 to 225 active partners, a 150% increase, through targeted communications, contractor outreach, and collaboration with sales teams. • Increased participation in co-branded marketing campaigns by 150% through improved engagement strategies. • Managed communications and marketing support for more than 200 contractor accounts. • Expanded annual partner events from one to three, increasing attendance from approximately 40 to more than 125 participants. • Led training communications and coordination, including calendars, invitations, registrations, venues, catering, and follow-up. • Improved employee newsletter readership from approximately 10% to 45% by transitioning communications from Canva to SharePoint. Previously, as Sales and Marketing Coordinator at MCN Distributors, I managed partner marketing programs, customer co-op activities, social media, digital content, contractor training, events, and rebate administration. I also built the company's social media presence from the ground up. **What I bring to your business:** Creative content development, social media management, marketing communications, campaign coordination, customer engagement, event planning, and organized project execution. I enjoy taking an idea and turning it into something meaningful, whether that's a social media campaign, marketing materials, a newsletter, or a customer engagement program. My approach is simple: listen, collaborate, stay organized, and deliver work that makes a difference.