
Stella W
ABA Therapy Website and Behavioral Health Web Design Specialist
Compétences

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Expérience professionnelle
ABA Therapy & Behavioral Health Web Design Specialist
BBDO Guerrero • Temps plein
Feb 2021 - Feb 2026 • 5 yrs
Designed and redesigned professional websites for ABA therapy providers, behavioral health practices, autism support organizations, and pediatric therapy clinics. Created responsive, accessible, and easy-to-navigate websites focused on building parent trust and making it easier for families to understand services and take the next step. Developed service pages, therapist profiles, location pages, insurance information sections, intake and referral forms, consultation booking flows, and clear calls to action. Worked with WordPress, Squarespace, Wix, Figma, and Canva while applying UX/UI, mobile-responsive design, accessibility, and on-page SEO principles. Improved website usability and conversion paths by simplifying navigation, strengthening calls to action, and reducing friction in intake and referral processes. Collaborated with clients to translate complex behavioral-health services into clear, family-friendly website experiences while maintaining a professional and compassionate brand presentation.