
Sarah V
Marketing operations and project support specialist
Compétences

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Expérience professionnelle
Marketing Digital & CRM Assistant
Oh My Cream • Temps plein
Dec 2025 - Present • 6 mos
• Managed the conception, integration, testing and routing of newsletters for France/Belgium and UK markets • Built and monitored monthly CRM plans including campaign calendar, targeting and segmentation • Set up and optimized automated email flows (welcome, cart abandonment, post-purchase, loyalty, reactivation, ...) • Extracted, formatted and analyzed campaign performance using Excel and Google Sheets (open rate, click rate, conversion, revenue, promo codes,...) • Analyzed sales and product performance using internal tools (Biron) and monitored stock availability via Shopify • Coordinated newsletter content requests with market teams and ensured deadlines were respected • Contributed to continuous improvement of email marketing performance through testing and optimization
Operational Marketing Project Assistant
Erborian - Groupe L'Occitane • Temps plein
Jul 2025 - Dec 2025 • 5 mos
• Deployed the trade marketing plan for France and Benelux to strenghten brand visibility in pharmacies and parapharmacies • Created digital marketing assets (banners, product visuals) using Canva and drafted creative briefs for design execution • Managed and updated product listings accross retailers, ensuring consistency of visuals and product descriptions • Coordinated shipments of POS materials, testers and sampling allocations to retail stores. • Conducted competitive analysis and monitored in-store brand activations to assess marketing positioning and execution quality
Product development Assistant - Van Cleef & Arpels and Lanvin
Interparfums • Temps plein
Jul 2023 - Dec 2023 • 5 mos
• Supported product development teams in the definition and implementation of marketing and product strategy (fragrance juice, naming, packaging, communication campaigns, ...) • Contributed to the creation of storytelling and storyboards for a new Lanvin fragrance line (positioning, brand universe, creative directions) • Managed promotional plan elements (GWP and gift sets) in coordination with suppliers and agencies • Updated and validated product-related documents (product decks, technical files, artworks, BAT approvals) • Ensured alignment between brand guidelines, product positioning and marketing assets • Monitored timelines and followed production stages to support product launches