Sumaiya Akter

Digital Marketer

Daraz

Dec 2023 - Dec 2024 • 1 yr

I started my journey in digital marketing with a strong interest in how businesses can use the internet to reach the right audience and build lasting customer relationships. Over time, I developed practical experience in social media marketing, content marketing, search engine optimization (SEO), paid advertising, and digital brand development. Through continuous learning and hands-on projects, I have learned how to create marketing strategies based on audience behavior, market trends, and business goals. I focus not only on increasing reach and engagement but also on turning digital traffic into meaningful business results. My Achievements Developed and managed social media marketing campaigns to increase brand awareness and audience engagement. Created engaging content for social media platforms, websites, and promotional campaigns. Applied SEO strategies to improve website visibility and organic search performance. Planned and optimized digital advertising campaigns with a focus on reaching relevant target audiences. Analyzed campaign performance using digital marketing metrics and adjusted strategies to improve results. Helped build consistent and professional online brand identities. Continuously improved my skills by following new digital marketing trends, tools, and strategies. Worked with different types of audiences and adapted marketing approaches according to their needs and behavior. Skills Demonstrated Social Media Marketing • SEO • Content Marketing • Facebook Ads • Google Ads • Email Marketing • •Brand Promotion • Competitor Analysis • Keyword Research • Digital Marketing