Sven F

Google Merchant Center & Ecommerce Specialist

Freelance • Indépendant

Feb 2016 - Present • 10 yrs 9 mos

I’m a Google Merchant Center and Ecommerce Specialist helping online businesses improve their visibility, product listings, and overall Google Shopping presence. My work focuses on solving practical ecommerce and Merchant Center problems, including account setup, suspension issues, Misrepresentation/Falschdarstellung, product disapprovals, feed errors, product data optimization, and Shopping readiness. I work extensively with Shopify and WooCommerce stores, reviewing website structure, product information, policies, shipping and return details, catalogs, and product feeds to identify issues that may affect Merchant Center approval and performance. I also support Google Shopping and Google Ads, including campaign setup, product-based advertising, GA4, Google Tag Manager, and conversion tracking. My approach is focused on understanding the real cause of an issue rather than applying generic fixes, while keeping ecommerce stores aligned with current Google requirements and best practices. I work with ecommerce businesses targeting the German and wider European market, providing practical solutions tailored to their store, products, and marketing goals.