Taylor Kirby

Social Media Manager

Freelancing Career • Temps partiel

Dec 2015 - Present • 10 yrs 7 mos

● Engages directly with fans on accounts with 95,000+ and formerly 350,000 followers through comments, messages, and live sessions to foster a sense of community and increase brand loyalty. ● Creates and manages a website allowing fans access to photos, concert tickets, schedules and other related items. ● Analyzes key performance metrics such as reach, engagement, and conversion rates to optimize content and improve overall performance. ● Reaches up to 18,000,000 users monthly with posted content while averaging two posts per day. ● Utilizes social media management tools such as insights and analytics to optimize performance strategy.

Associate Account Executive

Yelp • Temps plein

Mar 2026 - May 2026 • 2 mos

● Educate, strategize, and successfully discuss Yelp advertising programs with a high volume of outbound dialing to business owners. ● Own and manage a pipeline of clients ranging from different industries in Salesforce. ● Become an expert in Yelp’s advertising solutions, and provide product recommendations quickly to suit client needs. ● Successfully navigate the initial call to qualification to close process, ensuring lasting customer satisfaction and potential upsell opportunities.

Marketing Intern at Farm Bureau Insurance

Insurance Funnels • Temps partiel

May 2023 - Aug 2023 • 3 mos

● Partnered with Farm Bureau to create flyers using Canva for 5 sponsored events. ● Created and designed 5 weekly posts for Farm Bureau’s entire 2024 social media campaign for Instagram and Facebook. ● Designed and delivered 3 different postcards to potential clients in the area. ● Collaborated with local businesses to educate them on the benefits and services offered by Farm Bureau. ● Used A/B testing and analytics for paid social media ads on Facebook to increase leads.