Alishba A

Game studio team lead

Games Enable

Aug 2021 - Present • 4 yrs 9 mos

With hands-on experience in the gaming industry, the focus has been on delivering engaging, user-centric game experiences from concept to launch. Work has involved close collaboration with development teams, designers, and stakeholders to ensure high-quality execution aligned with market trends. Core Areas of Expertise: Game Design (Concept Creation, Mechanics, Level Design) Mobile Game Development (Casual, Hyper-Casual, Simulation) UI/UX Design for Games Player Engagement & Retention Strategy Monetization Strategy (Ads, In-App Purchases) Client Communication & Project Management Professional Experience: Worked with game development teams to design and refine gameplay systems for mobile games. Contributed to multiple game projects, including character-based and simulation games like Paper Doll Game. Managed client communication, ensuring clear understanding of project requirements and smooth delivery. Coordinated with developers and designers to optimize gameplay performance and user experience. Supported publishing and testing phases, including performance tracking using analytics tools like Firebase. Key Achievements Achieved 50% Day-1 retention rate on a mobile game project, indicating strong user engagement and gameplay design. Successfully contributed to the development and launch of multiple mobile games across different genres. Improved game performance and user experience through structured testing and feedback implementation. Built strong client relationships by delivering projects on time with clear communication and professional execution. Assisted in preparing games for publisher testing and partnerships, including performance optimization and analytics integration.