u
usaaey

Usa B

@usaaey

Commercial Leader, Driving Revenue, Strategic Partnerships

Thaïlande
Anglais, Thaï
Certaines informations sont présentées en anglais.
À propos de moi
I am a commercially driven Cluster Director of Sales & Marketing with 20+ years of leadership experience across Thailand’s leading hospitality brands. I have a proven track record of exceeding revenue targets by 20–70% YoY and driving record-breaking performance across hotels and resorts. I specialize in MICE, wholesale, and corporate FIT markets, with extensive experience in pre-openings and repositioning.... Plus d’infos

Compétences

u
usaaey
Usa B
hors ligne • 

Voir mes services

Stratégie commerciale et innovation
I will audit your hotel commercial strategy and maximize revpar
De150 $US / projetPlus de détails

Expérience professionnelle

IHG_Hotels & Resorts

Director of Sales & Marketing (Pre-Opening Hotel)

IHG Hotels & Resorts • Temps plein

Jan 2019 - Mar 2020 • 1 yr 2 mos

Exceeded total revenue target by 12%, delivering THB 241.8M in total revenue during the pre-opening and opening phase. Led pre-opening Sales & Marketing strategy for a 300-room resort hotel with extensive MICE facilities, including full responsibility for market positioning and revenue performance. Recruited, built, and led the Sales & Marketing and Reservations teams, establishing structure, systems, and performance discipline ahead of opening. Developed and executed integrated sales strategies across leisure, corporate, MICE, wholesale, OTA, and GDS channels to maximize RevPAR and market share. Owned sales planning, forecasting, special rates, promotions, and channel mix to ensure achievement of budget and optimal business mix.