v
vazcrosss

Ger Vazcross

@vazcrosss

Brand and Content Strategist

Mexique
Espagnol, Anglais
Certaines informations sont présentées en anglais.
À propos de moi
Brand & Content Lead with 6+ years in fintech and SaaS. I craft brand voice guides, tone-of-voice systems, and content strategies that give growing companies a consistent, distinctive presence. I've built content infrastructure for digital payment ecosystems and SaaS products, from brand positioning to production workflows. If your team sounds generic, let's fix that... Plus d’infos

Compétences

v
vazcrosss
Ger Vazcross
hors ligne • 
Temps de réponse moyen de 2 heures

Voir mes services

Ton de marque
I will create a brand voice guide for your startup

Portfolio

Expérience professionnelle

PayBee

Brand & Content Lead

PayBee • Freelance

Apr 2025 - Jun 20261 yr 2 mos

Built brand voice, content strategy, and AI-powered production workflows for a fintech ecosystem serving 100K+ merchants in Latam.

Digital Content Manager

Spin • Temps plein

Apr 2023 - Feb 20251 yr 10 mos

Co-created Spin's voice & tone system and content guidelines across all channels. Led co-branding coordination with OXXO and sister brands, ensuring messaging consistency across social, paid, and in-app. Grew digital communities by +60% organically in 10 months through audience-driven content strategy.